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Our Story

Who We Are

We are Wellborn 2R Ranch - a historic ranch in Henrietta, Texas, located two hours northwest of Dallas. Cattle have been grazing our ranges since the 1870s along with generations of families and cowboys that have tended to them.

The combination of optimal cattle growing land and the accumulation of 150 years of experience allows us to produce the best, all-natural Black Angus beef you can buy. We are committed to excellence because the American consumer deserves a superior beef product with transparency throughout the process.

We ensure traceability of each animal on our ranch – from birth to harvest. All of our cattle are Black Angus breed, age, and source verified, as well as Verified Natural Beef through WFCF’s high standards.

The Process

We implement sustainable grazing practices. Our beef isn’t just good for you, we produce it in a way that’s good for the environment too.

Our cattle graze on wide open pastures with cowboys on horseback taking care of them using sound stocking principles. We spare no expense to select cattle with superior genetics and we insist on using specific care and feeding methods.

We grow our beef the way nature intended – all natural with no hormones or antibiotics. Our beef is grass-fed and grain finished, which means cattle start out eating the native grasses on our ranch before grains are introduced into their diet to produce meat with the desired marbling and taste.

With all the care and oversight each step of the way, the end result is high quality, tender, nutrient dense beef consumers can feel good about eating.

The Beef

Our high choice premium beef didn’t happen overnight. It is the result of decades of research and diligent pursuit of quality. Just like our ranch, and our Black Angus cattle program has a history. Everything we do out here at the ranch is backed by generations of experience to bring you the highest quality meat you can buy.

Our cattle and our beef are the direct result of the 150 years of ranching history behind the Wellborn 2R Ranch. We have worked hard to create a premium American grown product. The story behind it is one every consumer should know.

The Cowboys

Texas cowboys of long ago gave birth to America’s greatest folk hero, The Cowboy, and the cowboys at Wellborn 2R Ranch continue to be worthy heirs of their predecessor’s history and legacy while raising the most wholesome, delicious beef you could ever eat.

The cowboy traditions of the West are still alive and well out here at Wellborn 2R Ranch. All our work is done horseback just like it has been for over 150 years at the ranch. One trait we breed our cattle for is disposition - they are calm in nature and respond best to cowboys (and girls) on horses moving them.

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